Newsroom AI announced customisable newsfeed platform

According to an article from James Bourne for AInews.com, a new platform for news publishers has been announced by UK-based Newsroom AI to help them deliver a quicker and more individualized user experience that is comparable to Facebook newsfeeds.

By properly separating content management systems from the user-facing experience, the platform operates. It functions by implementing algorithmic delivery models, utilizing machine learning and natural language processing to gain insights on a user's content history, geo-location, time of day, or expressed interests, and then providing each user with a customized content experience in order to satisfy their growing demand for diverse content.

With a variety of digital publishers, Newsroom AI has been testing the technology for more than 10 months. As a consequence, time spent on the website increased by up to 400%, and the average income per user increased by up to six times. The platform offers an integrated exchange module that enables editorial teams to quickly swap material with publications that share their values. Also, it has extensive functionality that is similar to that of mobile applications, such as the ability to swipe through sections, and articles, or instantly load content pages.

Newsroom AI's founder and CEO, Mihai Fanache, stated: "With just one easy RSS integration, we help publishers become a distribution platform for independent reporters or specialized bloggers, or save resources on topics like local news and stock markets that are outside the purview of their newsrooms.

With the aid of this platform, publishers will be able to reduce their product development cycles from months to only 48 hours, the business stated.